It’s not hard to imagine. You have a few minutes to spare and you grab your phone to check your favorite social media site. You are drawn to lifestyle influencers who share beautiful photos of their homes and the latest clothing styles.
You’ll be able to click “Buy” before you know it on a website that already has your credit card information. It’s simple and fast.
What does it mean to be a lifestyle influencer
Lifestyle influencers are people who use social media platforms such as Instagram to share consumer products and convince their followers to purchase them. They may focus on “unboxing”, and “hauling” videos where they show off their latest products to their followers.
Lifestyle influencers can be found all around us. There are likely to be at least one influencer whose main goal is to sell things on their blog, Instagram account or YouTube channel.
Lifestyle influencers are often paid kickbacks by companies for their work. Businesses win, right?
It is possible for companies to spend less on influencers or free products than they would if they hired a traditional marketing agency.
Lifestyle influencers can be good people. They promote products and ideas they believe in, such as personal financial influencers. It’s not necessary to be negative about your favorite influencers. They can offer great insight and inspiration.
You should remember that some influencers may be motivated by financial gain to share the products they use. However, that doesn’t mean they aren’t valid. Your own lifestyle is important.
Lifestyle influencers that could make you broke
It’s easy to imagine how many lifestyle influencers can make people broke. The company will likely give them more kickbacks for sharing high-end products and items on social media.
This is how luxury influencers make their money. When you make a purchase they get some benefit.
Although you might believe that every Instagram influencer is sincere, let’s face it. They are only showing you what they want. It usually only includes the very best, such as the prettiest home or the most luxurious car.
Consider the influencers you might find on YouTube, Instagram and other social media platforms that could lead to you spending too much and even going broke.
Lifestyle influencers can lead to discontentment
It’s easy to feel unhappy about your life through social media posts by lifestyle influencers. You’re looking for happiness and something to fill the void when you feel unhappy.
You can add to your paycheck or get a host of freebies if they can convince you to purchase something for hundreds of thousands or even thousands of dollars.
Lifestyle influencers might convince you that the product they are promoting is right for you
Luxury influencers have a knack for convincing their followers that the products they share are “must-haves”. It is dangerous to believe that you have to use the products appearing on your social media feed.
It is possible to feel like you are missing something
Fear of missing out or FOMO drives a lot our decision-making. This is especially true for lifestyle influencers. It might seem that you must have the latest item or your life is incomplete. This is false.